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Work

Real examples, shown for what they prove.

This page is for evidence. It shows the kind of practical modernization Kelly Digital can deliver without making one project stand in for every possible client need.

01Featured project

Canterbury Candles

A live small-business storefront is useful proof because visitors can inspect the public experience directly. It also shows how a website can connect to ordering, follow-up, and owner operations.

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Example project

Canterbury Candles

Small ecommerce business

A live small-business storefront built around product storytelling, scent discovery, ordering, and practical follow-up.

View project detailsVisit live site

Starting point

The business needed a public site that could explain the craft, show a growing scent collection, support orders, and make customer follow-up easier to manage.

Finished shape

A Next.js storefront with process storytelling, product browsing, order intake, referral-status access, and supporting workflow improvements behind the scenes.

canterburycandles.com

Work areas

Live storefront, Product collection, Order intake, Referral follow-up, Admin readiness.

What improved

  • Visitors can see the craft, browse scents, and start an order from one live site.
  • The product story now matches the handmade, small-batch nature of the business.
  • The public experience connects to practical follow-up work instead of stopping at a brochure page.

What to demo

  • Hand-poured brand story and process section
  • Signature scent collection with candle photos and notes
  • Cart-style order flow for selecting candles
  • Footer access to ordering, Instagram, and referral status

What this proves

The useful pattern is bigger than one industry.

Canterbury Candles is not shown because every client needs a candle storefront. It is shown because the project had a familiar small-organization problem: the public page, customer action, and owner follow-up all needed to work together.

The same pattern can show up in a professional service firm, a community organization, a church office, a local business, or a team trying to replace a fragile spreadsheet process.

02Future proof points

Read the project as a working pattern.

The useful proof is not the candle category. It is the connection between a public page, a customer action, and the owner workflow that follows.

Public path

The site explains the craft, shows the scent collection, and gives visitors a clear ordering path.

Customer action

Ordering and referral access are treated as part of the public experience, not as disconnected add-ons.

Owner workflow

The public site connects to follow-up and admin readiness work that helps the business keep track of what happens after interest turns into action.

Start with the problem

Send the messy version. We can sort out the shape from there.

A short email about the friction is enough. The first reply can help decide whether the next step is a small review, a clearer outline, or a focused build.

Tell me what is not working