Website
Clear public pages and conversion paths.
Services
Practical help, organized by what you need — with clear deliverables and pricing.
You can arrive with a clear project or a process that feels hard to explain. Each service is scoped around the next useful step, not around a preset bundle. You work directly with the person building it.
How it fits together
Website, marketing, follow-up, and tools in one system.
The same organization might need a public page first, then a marketing calendar, then a better intake path or team dashboard. The work is scoped around the next useful step, not around a preset bundle.
Marketing
Newsletter, social, ad, and content planning.
Intake
Forms, follow-up, reminders, and handoffs.
Team portal
One place to track clients, jobs, members, or requests.
Reporting
Trusted views of the numbers that matter.
Automation
Useful connections between the tools you already use.
Service areas
What you get and how long it takes.
Websites
Websites that explain the work
A clear, fast site that explains your services and converts visitors to booked calls.
What you get
- Redesigned pages (up to 8)
- Mobile-optimized, sub-2-second load
- Contact/intake form wired to email or CRM
- SEO basics (meta, OG, sitemap)
- Content writing or editing for all pages
Timeline
3–5 weeks
Includes: 30 days post-launch support
Marketing systems
Marketing content without the weekly scramble
Newsletter, social, ad, and short-form content systems that help your business stay visible without rebuilding the plan every week.
What you get
- Content calendar and campaign plan
- Newsletter setup or cleanup
- Social posts, carousels, stories, or short videos
- Scheduling workflow for Meta, Mailchimp, or similar tools
- Reusable prompts, templates, and review process
Timeline
3-6 weeks
Includes: 30 days support + 1 planning revision
Workflows
Intake and follow-up that stop leaking work
Client intake, follow-up, handoffs, and recurring admin work rebuilt so fewer steps depend on memory, inbox searches, or copy-paste.
What you get
- Current-state workflow audit
- Rebuilt process with clear handoffs
- Automated reminders + notifications
- Documented runbook in plain English
- Staff walkthrough / training session
Timeline
2–4 weeks
Includes: 30 days support + 1 revision round
Internal tools
Team dashboards and portals that replace scattered sheets
Simple screens for tracking clients, jobs, members, requests, or records when spreadsheets and inboxes are doing too much.
What you get
- Custom internal screen or portal
- Data model + database setup
- Role-based access if needed
- Integration with existing tools
- Written documentation + handoff
Timeline
3–6 weeks
Includes: 30 days support + hosting guidance
Reporting
Reporting people can trust
Dashboards and recurring reports that make important numbers easier to see, explain, and act on.
What you get
- Data audit + source mapping
- Dashboard with 3–5 key metrics
- Automated refresh (daily/weekly)
- Plain-English documentation
- Team walkthrough session
Timeline
2–4 weeks
Includes: 30 days support
Automation
Automation where it helps
Practical connections between the tools you already use, with clear rules for what happens and who gets notified.
What you get
- Automation audit + opportunity map
- Up to 5 automated workflows
- Error handling + alert setup
- Documented trigger/action logic
- Testing + validation with your team
Timeline
2–3 weeks
Includes: 30 days monitoring + support
Examples
Selected Projects and Example Builds
Public screenshots from live sites, concept work, and in-progress product builds. Each example is labeled by status so the proof stays clear.
No invented metrics, testimonials, or AI showcase claims. Demo and concept examples are labeled so you can inspect the work without confusing it for client results.
Live client projectRetail and brand website
Canterbury Candles
Product storytelling, scent browsing, and a lightweight order path for a small-batch candle brand.
Brand siteProduct catalogOrder flow
Qualitative client proof only. No performance claims or private details.
View project
Live client projectLocal service website
Romanoski Construction
Credibility-focused service pages, portfolio framing, and a clearer consult path for local remodeling leads.
Service sitePortfolioConsult path
Live client project, described without metrics or sensitive project details.
View project
Prospective conceptCommunity website concept
Walnut Meadows
A public-facing community site concept for events, resident resources, amenities, and location context.
Community siteEventsResident resources
Prospective/concept work. This card does not imply a finalized client relationship.
View project
Prospective conceptYouth sports website concept
Middletown-Neshaminy Baseball
A league-site concept that consolidates registration, schedules, fields, sponsors, and game-day updates.
Public siteRegistrationSponsor visibility
Prospective/concept work. This card does not imply a finalized client relationship.
View project
In-progress productTradePulse sales intelligence command center
Guardian Intel
A private command-center build for sales follow-up and account visibility; the public preview shows the access layer.
Private dashboardAuth flowWork in progress
In-progress/potential-deal work. Public screenshot is limited to the demo-access screen.
View project
In-progress productReferral program sandbox
Referral Tree
A role-based referral-program prototype with customer access, rep workspace, and admin overview surfaces.
Customer portalRep workspaceAdmin overview
In-progress/potential-deal work using pilot and sandbox framing.
View projectSample artifacts
Sample artifactStatic excerpt with placeholder data
Sample Audit Finding
Finding: three follow-up paths ask the same person to retype request details. First fix: keep one intake record and reuse it for acknowledgement, owner assignment, and weekly review.
- Plain-English issue summary
- Smallest useful first fix
Sample artifactPolished handoff excerpt
Handoff Runbook Page
Runbook: update the status once, confirm the owner, then use the saved response templates. If a row is still open after two business days, it gets flagged for review.
- Designed for the person maintaining the work
- Simple status rules
Planning ranges
Pricing as a range, not a menu.
Every project is scoped to the problem, not to a preset package. Most builds land in one of these ranges after the work is defined.
Small
$2k–$5k
A focused landing page, intake form, content calendar, small automation, or single reporting view. Usually 1-3 weeks.
Mid
$5k–$15k
A full site refresh, marketing system, multi-step follow-up process, connected reporting setup, or focused team portal. Usually 3-6 weeks.
Larger
$15k+
A multi-surface build - website plus marketing pipeline plus reporting, or a custom internal system with role-based access. Timeline scopes with the work.
The Digital Operations Audit ($1,500) sits outside these ranges as the entry path when the right fix is not yet obvious.
Fit
A good first project has a clear pain point and room for judgment.
Good fit
- Small organization (2–50 people)
- Visible digital problem - website, marketing, follow-up, reporting, or tools
- Needs a mix of writing, design, and software build
- Ready to scope around the next useful step
Not a fit
- Enterprise-scale software teams
- Speculative tech products without a real operating problem
- Projects needing a specialist vendor from day one
- Ongoing design-only retainers
Start here
Describe the project — or the part that's not working.
If you already know what you want built, describe the project. If you only know something is slow, manual, or hard to explain, start there. Either way, the first reply is an honest take on the next step.